InPlay Trading Challenge — Components

Vision: vision

Overview

Nine components identified from vision workshop. All currently in Collecting status.

Component Map

graph LR
    Global[InPlay Global Website] --> Challenge[Challenge Website]
    Challenge --> AppStores[App Stores]
    AppStores --> Onboarding[Customer Onboarding]
    Onboarding --> Dashboard[Personal Dashboard]
    Dashboard --> Info[Information / Bloomberg Terminal]
    Dashboard --> Trading[Trading]
    Dashboard --> Referral[Referral]
    Dashboard --> ThirdSpace[Third Space]
    Dashboard --> Education[Education]
    Info --> Trading
    Referral --> Trading
    ThirdSpace --> Info
    Education --> Trading

System Layout

┌─────────────────────────────────────────────────────────────────────┐
│                     CROSS-CUTTING: Advertising                      │
│         moment-based · geo-targeted · demographic-targeted          │
├─────────────────────────────────────────────────────────────────────┤
│                  CROSS-CUTTING: Push / CRM                          │
│        trading alerts · referral prompts · game reminders           │
├──────────────────────┬──────────────────────────────────────────────┤
│                      │                                              │
│   Web (Pre-App)      │   Mobile App                                 │
│                      │                                              │
│  ┌────────────────┐  │  ┌────────────────────────────────────────┐  │
│  │ InPlay Global  │  │  │       Customer Onboarding              │  │
│  │ Website        │  │  │  signup · KYC · account · referral code│  │
│  └──────┬─────────┘  │  └──────────────────┬─────────────────────┘  │
│         │            │                     │                        │
│  ┌──────▼─────────┐  │  ┌──────────────────▼─────────────────────┐  │
│  │ Challenge      │  │  │         Personal Dashboard             │  │
│  │ Website        │──┼─▶│  money · referrals · rankings · games  │  │
│  └────────────────┘  │  └──────┬────────┬────────┬────────┬──────┘  │
│                      │         │        │        │        │         │
│  (drives app         │  ┌──────▼─────┐ ┌▼──────┐ ┌▼─────┐ ┌▼─────┐ │
│   download &         │  │Information │ │Trading│ │Refer-│ │Third │ │
│   signup)            │  │/ Bloomberg │ │       │ │ral   │ │Space │ │
│                      │  │            │ │       │ │      │ │      │ │
│                      │  │• News feed │ │• Buy/ │ │• Code│ │• Chat│ │
│                      │  │• Market    │ │  sell │ │  gen │ │• Shar│ │
│                      │  │  data      │ │• Long/│ │• Dual│ │  ed  │ │
│                      │  │• Team page │ │  short│ │  side│ │  trad│ │
│                      │  │• Game page │ │• P&L  │ │  rew-│ │  es  │ │
│                      │  │• Stats     │ │• Port-│ │  ards│ │• Fan-│ │
│                      │  │• Leader-   │ │  folio│ │• Wall│ │  dom │ │
│                      │  │  boards    │ │• Wall-│ │  et  │ │      │ │
│                      │  │• Block     │ │  et   │ │• Soc-│ │      │ │
│                      │  │  alerts    │ │  mgmt │ │  ial │ │      │ │
│                      │  │            │ │       │ │  earn│ │      │ │
│                      │  │            │ │       │ │• Spon│ │      │ │
│                      │  └────────────┘ └───────┘ └──────┘ └──────┘ │
│                      │                                              │
│                      │  ┌────────────────────────────────────────┐  │
│                      │  │            Education                   │  │
│                      │  │  • Trading basics (buy/sell/long/short)│  │
│                      │  │  • Momentum, volatility, risk mgmt    │  │
│                      │  │  • 40,000 foot level — not granular   │  │
│                      │  │  • Financial literacy transfer         │  │
│                      │  └────────────────────────────────────────┘  │
│                      │                                              │
├──────────────────────┴──────────────────────────────────────────────┤
│                     EXTERNAL DEPENDENCIES                           │
│  ┌──────────┐  ┌──────────┐  ┌──────────┐  ┌──────────────────┐    │
│  │ Sport    │  │ T0       │  │ Persona  │  │ Brokerage        │    │
│  │ Radar    │  │ (ATS)    │  │ (KYC)    │  │ Partners         │    │
│  │ data     │  │ venue    │  │ identity │  │ (future: prod)   │    │
│  └──────────┘  └──────────┘  └──────────┘  └──────────────────┘    │
└─────────────────────────────────────────────────────────────────────┘

Components

ComponentOverviewKey ElementsStatus
InPlay Global WebsiteCorporate website — brand presence, investor-facing, links to challengeBrand story, team, press, links to challenge website and app storesCollecting
InPlay Challenge WebsiteLanding page driving registration and app downloadHero, value prop, app store links, social proof, challenge countdown, must feel cohesive with Global site and appCollecting
Customer OnboardingSignup → KYC → account creation → ready to tradeSignup form, KYC via Persona (age 18+, identity, no bots, US citizenship if required), 100K InPlay dollars credited, auto-generated referral code, referral code input for refereeCollecting
Bloomberg TerminalThe data and intelligence layer — the main stage of the app. Covers “Discover See Understand Decide” user journeySix sub-components: Discovery/Home, Game Day Overview, Single Game Page, Team Page, Research Tab (undefined), Leaderboard. Consumes SR (sports data, match tracker, news) + T0 (prices, order book). Owns the cross-correlated volatility dataset (SR events x T0 prices). News feed, block trade alerts, leaderboards (3 verticals x 4 time horizons), proximity alertsCollecting
TradingTrade execution and portfolio managementBuy/sell/long/short execution, order management, portfolio view, P&L tracking (daily/weekly/monthly), trading wallet (100K cap), referral wallet reload (below 25K trigger), position management (seconds to weeks), real-time during live gamesCollecting
ReferralGrowth engine — viral referral mechanics and reward systemAuto-generated referral codes, dual-sided reward (1,000 referrer / 500 referee on KYC completion), referral wallet (no cap, resets end of season), social media engagement credits (follow/comment = InPlay dollars), summer pre-launch program, bonus multiplier days (e.g., July 4th = 2x), sponsor redemption for large referral bank holdersCollecting
Third SpaceCommunity and social layer — stickiness, not core productShare executed trades (long/short), strategy discussion, fandom chat, social proofing, organic peer learning, meme-stock-style dynamics possible. InPlay does NOT curate or summarise sentimentCollecting
EducationTrading education — basics to get users started, not in-depth trainingTrading fundamentals (buy, sell, long, short), momentum trading, volatility, risk management basics. Edwin: “at a 40,000 foot level.” Scope driven by market feedback — “let the market tell us what we’re supposed to create.” Financial literacy transfer to traditional markets. Potential college syllabus integrationCollecting

Cross-Cutting Concerns

These are not standalone components — they overlay across multiple components:

  • Advertising / Ad Serving:

    • Touches: websites, information, trading, referral, third space
    • Moment-based (touchdowns, interceptions), geo-targeted (within 3 miles), demographic-targeted (age ranges), time-targeted (post-game)
    • Sponsors own specific games, volatility moments, pages
    • Inventory management, sponsor packaging, reporting
    • Inventory model and packaging still undefined — Skye: “right now it’s not defined”
  • Push Notifications / CRM:

    • Touches: all components
    • Trading alerts, referral prompts, game reminders, leaderboard updates
    • Potential for sponsor-branded communications
    • Timing, content, and branding all still undefined
  • Personal Dashboard:

    • Integration point — pulls from trading (money, P&L), information (schedule, rankings), referral (wallet balance), third space (activity)
    • Proximity indicators: “you’re 112 places away from cashing”
    • The first thing users see on login — their money, their referrals, their rankings, their next opportunity